Having had to download, build, etc the version of Playdar to even see what it was, I could have sidestepped all of that by watching it on youtube.

It’s scalable because it’s leveraging the peer-serving capabilities of every computer that uses it.

It helps music-serving sites to dramatically reduce costs (see first bullet).

Not sure the third bullet is a proposition that matters? Perhaps it needs to be said differently..

I like pitching a new, sexy concepts that are easy to visualize in a logo.. It’s the first product that enables ‘cross-streaming’.. It’s a cross-streaming application that enables users to cross-mix streams of music they own with new streams of music from any source on earth…

This product (it seems to me) would be cooler than it already is if you added acoustic recommendation to it. You could crunch the songs on the client side and then send the ’seeds’ to the server for recommendations.. Look up Queen Mary’s SoundBite technology.

But the consumer pitch is a different thing. For consumers you need to lead with benefits that are very concrete. Being able to do that is still 6-12 months away.

It always blows my mind that consumers are so literal about software. It’s really hard for computer people to see things in that way.

So, assuming that what I have here is for tech bloggers, journalists, and computer professionals, do you think that all the points are accurate, that nothing important is missing, and that the language is effective? Suggestions welcome.

1) Download it
2) Connect to your favorite streaming service (optional)
3) Adjust your mix (between what you already own and new songs)
4) Listen anywhere
5) Cross-mix with friends

-Bruce